Venture plan discord12/30/2023 ![]() The color choice is a pale blue, which again, is like other social media applications, yet this blue is a different shade. When looking at the font, the typography is a bold, capital letter font that clearly states the company name. This icon clearly captures what the business is all about, which isn’t always true for every brand. Together, this icon represents how gamers can communicate with fellow gamers within Discord. ![]() When you look closer, you can see this resembles a gaming controller, which the company has named Clyde. ![]() Within the chat box shape sits a smiling face, that at first glance looks like a crab. This shape resembles other messenger logos (like Facebook Messenger or Google Chat), but how Discord’s designers created this still gives it a unique feel. The first element is the icon to the left of the logo. This logo has a few key elements which make it unique. This first iteration of Discord’s logo stayed with the brand until recently. Given that Discord has only been around since 2015, you’ll see below that this company’s logo evolution is quite briefer than other companies we’ve covered in our blog.Ģ015: The first version of the Discord logo For Discord, their logo is quite literally the “face” of their brand. With every great (and growing company) comes a logo that becomes the face of the brand. The Meaning of Discord’s Logo and Discord’s Logo History His pivot was a direct response to what his customers were craving and that helped him navigate what could have been a detrimental roadblock effectively. This can be hard for a new entrepreneur, but Jason took what he learned and pivoted. When the appetite for that gaming company was failing, Jason decided to pivot rather than waste funds trying to save his second company. When looking at roadblocks that Discord may have faced in its less than 10 years of operation, it’s important to look at the years before Discord’s launch.īefore Discord, Jason was running Hammer & Chisel. This extensive funding shows that Discord has the backing and support it needs to continue growing for years to come. From there, they raised another $150 million in 2018 from other investors, another $100 million from additional venture capitalists in 2020, and even more in 2021. This was a great starting point, but Jason and Stan were not done. For Discord, this started with Warner Media Group which they raised $20 million from. Like many fellow companies that take off and grow fast, the interest of investors was piqued for Discord. Officially founded in May of 2015, Jason Citron and Stan Vishnevskiy built this platform intending to connect video game users with other video game users through messaging software.Ģ016: Discord goes through funding to promote long-term growth Throughout the remainder of this article, we’ll explore that in-depth and so much more! Meet Discordĭiscord’s story is one of humble beginnings – two video game lovers who were brought together after sharing a common goal. To learn more about Discord, Discord’s logo, and the key takeaways from Discord’s logo design, keep reading below. Since then, Discord has evolved and grown to be a place where anyone can connect with people with similar hobbies and interests, outside of strictly gaming. Started by two video game lovers, Discord initially was a place for fellow video gamers to connect with other video gamers. While the first platforms that come to mind when you think about social media and messaging friends may be things like Google Chat, Facebook, and Instagram Messenger, Discord also serves this purpose.
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